FEATURED ARTICLE

WG happenings: presenting K-BLOCK

The more brands become complex universes, made up of their history, visions and inspirations, collections and mood boards, digital channels and information that is fundamental to make their identity known and recognised in the global commercial landscape, the more we feel the need for digital tools able to gather all these brand’s aspects into one place. We called this place K-Block.

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WG happenings: Wemanage Group new headquarter!

Flooded with intense light that enters through very large windows, this industrial space in via Garofalo 31 in Milan, halfway between a New York loft and a Parisian penthouse, is the new home of the Wemanage Group.

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WG happenings: 1984/PR

We’re proud to present the latest addition to our group: 1984/PR. Founded by Instagram pioneer and master in storytelling Alessandra Airò together with Wemanage Group, 1984/PR is a brand new agency for digital PR, event planning and influencer marketing.

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WG pills: #TBT to Prada Journal °IV Edition. A Social Media strategy case @K-448

K-448 joined the 2017 Prada Journal team to work on the social media strategy, with the scope of translating the whole PJ experience into a new digital format, a free-standing Instagram profile. We are here going through some of the strategic inputs that were created, which we see are still very contemporary in today’s digital approach. Enjoy!

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WG happenings: latest events, projects and speeches at Wemanage Group

Check out the latest happenings at Wemanage Group and stay tuned for more updates. Positano Pastiera Express: a Christmas storytelling, a unique experience. Follow Le Sirenuse’s Ape car in its journey full of flavour and style around Milan delivering Pastiera cakes to the brand’s favourite supporters. Find out more at @emporiosirenuse.

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WG pills: a glimpse into startup guidance @Wemanage

When it comes to launching a new brand onto the market, from the brand concept to supply-chain and distribution, Wemanage adopts a very hands-on approach.

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WG pills: content production @K-448

K-448 approaches each content production project for social media with a creative concept. It all starts from the message the brand needs to deliver, trying to embrace both the online and offline channels. Although digital channels are the main medium, the content produced shall be able to propell awarness across the whole brand.

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